Profound operates an AI visibility and marketing intelligence platform processing scale that matters: 30 billion daily crawler visits, 10 million daily prompts, and 1 billion daily citations. The company tracks how enterprise brands appear in AI-generated answers across large language models and answer engines - a visibility problem that gets harder as autonomous AI agents proliferate across marketing workflows.
The technical surface area spans agent analytics (bot crawl tracking), prompt analytics (understanding what millions ask AI daily), and answer engine optimization insights. Profound processes this data for over 1,800 customers, predominantly Fortune 500 and enterprise brands operating globally. The platform is SOC 2 Type 2 certified, addressing the compliance requirements enterprise customers demand.
Founded in 2024, the company raised $155 million to reach a $1 billion valuation in Series C funding, backed by Lightspeed Venture Partners, Sequoia Capital, Kleiner Perkins, Khosla Ventures, and South Park Commons. Operations span New York City, San Francisco, London, and Buenos Aires.
