Skai operates an omnichannel commerce media platform that centralizes data across retail, search, and social channels for 8,200+ brands and agencies. Founded in 2006 as Kenshoo, the company manages billions in client spend annually across integrations with 100+ retailers and publishers. The platform is built to optimize full-funnel performance across fragmented media programs - taking signals from Amazon, Google, Meta, and retail media networks, then surfacing actionable insights for commerce marketers working at scale.
The technical architecture handles data unification across what the company describes as complex, multi-channel campaigns. Skai's platform includes Celeste AI, a GenAI-powered agent purpose-built for commerce marketers, which the company positions as tooling specifically designed for the commerce media use case rather than general-purpose AI. The infrastructure processes campaign execution and optimization decisions across search marketing (the company's original domain), social advertising, and the growing retail media ecosystem.
Backed by Sequoia Capital, Bain Capital Ventures, and Tenaya Capital, Skai is headquartered in the US with CEO Yoav Izhar-Prato leading operations. The platform's scope - managing enterprise-level omnichannel digital campaigns for thousands of brands - means the infrastructure operates at significant scale, handling high-velocity data flows, real-time bidding decisions, and cross-platform attribution. For security professionals, this translates to protecting systems that touch sensitive client spend data, campaign performance metrics, and integrations with major advertising platforms where data integrity and access control are non-negotiable.
