We're Allwyn UK, the operator of The National Lottery. On 1 February 2024, we took over the Fourth Licence to run one of the country's most cherished institutions, and we're working hard to build a National Lottery that's fit for the digital age. Our vision is simple but ambitious: to change lives every day through more games, more winners, and more money for good causes across the UK.
As part of the Allwyn Entertainment Group, we bring decades of experience operating lotteries across Europe. But we're not just about running draws - we're investing heavily in technology and innovation to make playing safer, more convenient, and more engaging. We're committed to being net zero by 2030, making us the first lottery provider globally to achieve this. With around 43,500 retail partners and a growing digital presence, we're modernising everything from our games portfolio to our player protection frameworks, all while raising millions every week for charities, sports, arts, and community projects.